We are a full commercial sign company, covering the Aoraki Region with a dedicated team led by the owner Johnny Taylor.

News

Welcome to our updates about anything and everything sign related.

In this blog, we’ll share our thoughts on various topics related to our industry as well as the occasional update about ourselves. The idea is to keep you entertained and informed about what we love to do. We hope you'll enjoy these posts, regularly check in for the latest updates and let us know if you’d like us to cover a particular subject.

Protect and Serve

We’re big fans of paint protection films, chrome deletion, blackouts and wrapping for vehicles of every kind. Okay, we’re a bit biased on account of doing the work - but seriously, these products do amazing things to protect and cover up the original paintwork of your highly valuable vehicle. And, with just a little imagination, they can create a friggen amazing effect!



What is Paint Protection Film?

So, what is paint protection film? It is a self-adhesive polyurethane film designed to protect your paintwork from stone chips, insects and weathering. It’s clear, nearly invisible, and self-healing.


What is Chrome Deletion?

Feel like your vehicle has too much chrome on display? Maybe you really like that contrasting matte vs gloss look, or you might want the uber smooth blackout of the badges and grill. We use a range of wraps to hide the chrome, protect the original finish and achieve these stunning custom effects.


Quality

We serve our customers with the benefit of our 20+ years in the industry, offering independent advice about the best value product options for their needs. We take pride in presenting signage designs that look better AND last longer than some of the cheap options out there. That’s why we’re specially trained to specify 3M https://www.3m.com/3M/en_LB/p/d/b40066707/ and Avery films https://graphicsap.averydennison.com/en/home/graphics-products/vehicle-wrapping-films/paint-protection-film.html. The latest films offer a ten-year warranty and come in gloss, satin, matt, and matt black - a film to fit any situation.


To Wrap It Up

Paint protection, chrome deletion and blackout wraps can be applied to anything - trucks, cars, boats, bikes, scooters and even walking sticks (don’t laugh, we’ve done it). From full wraps to select pieces of the vehicle, this product looks a million bucks and definitely saves big dollars in damage to paint.


If you’d like to find out more about the value of applying these products to your vehicle please get in touch with us for a casual chat about the best options for your situation.





Why the heck do I even need signage?

That’s a question we reckon many a person has asked themselves at some point. Now, you might think we’re a bit biased about giving signage advice here on this signage blog written by a signage team, but we’re about to do our best to give you solid reasons why anyone in business can appreciate the value in having professionally created signage.


VALUE FOR MONEY

Cleverly designed signage can last for years if created with quality products. In that case, signage is a one off cost which will far outlast many pieces of your marketing jigsaw. In fact, fantastic signage can increase customer awareness and help you reduce marketing spend in other areas such as online or print advertising. By contrast, studies have proven that people will avoid a business with poor signage, because it seems like the business is a bit dodgy or does not care about its surroundings.


IT’S A 24/7 SALEPERSON FOR YOU

Your signage will be communicating with an audience all the time. Whether it’s on (or in) a building, a vehicle, a banner, or a custom creation, signage is an opportunity to grab the attention of viewers and quickly share the right message so that they trust you and want to find out more. Surveys have found that about 80% of consumers have entered a business they had never visited before based simply on its signs, while 67% of consumers said they had purchased a product or service because a sign caught their eye.


IT TELLS A STORY ABOUT YOU

Effective signage will work 24/7 to instantly say the right things about your business and create a good impression on potential customers. An experienced designer will use proven visual communication techniques like colour, space and clarity to create signage which quickly expresses your “brand promise” (that’s just the fancy way of saying “what’s unique about your business and attractive to your customers”.)


SOMETIMES, IT’S THE LAW

For many businesses, legislation says exactly what signage is required for workplace safety. Wrapping your head around all the various options and any changes in legislation can be a real hassle. Fortunately, a professional signwriter can help you get the correct signage to meet the rules for your industry. And when custom signs are needed to fit your unique situations, a good designer will always ensure that effective messaging takes priority over just making a sign look pretty.


LET’S CUT TO THE CHASE

If you ever find yourself wondering if you even need signage, just think about all the eyes reacting to your competitors signs.


Please get in touch if you’d like know more about this post or anything else in the world of signage. We’re always up for a chat!